Alexander Joseph releases empowering ode to the Paralympic Athletes



Singer-songwriter Alexander Joseph returns with an uplifting ode to paralympic athletes whilst drawing on his own experience in the competitive world of international sports. Alexander fuses his soft vocals with irresistible piano melodies for an inspiring anthem that encourages the listener to fulfil their potential.


Speaking about this new track, Alexander says: “‘Now Or Never’ reflects on the challenging circumstances we've all been facing through the recent lockdowns, whilst also drawing attention to the amazing achievements of British para-athletes in a bid to lift our spirits and bring us together in the name of sport!”


A cause close to Alexander’s heart, all proceeds from the track will be going to the British Paralympic Association in a bid to support British athletes and staff who are involved in the games.